About Us
About Us
It feels like just yesterday when I met my husband, the founder of the automotive lifestyle brand GearHeadSociety. I was part of his team, helping create new designs, but many of my ideas were heavily inspired by anime—something that didn’t quite fit his brand’s aesthetic. One day, he casually suggested, “Why don’t you start your own anime brand?”
At first, I hesitated. Who would want to buy anime-inspired automotive merchandise? But eventually, I took the leap, designed my first pieces, and put together a small collection. When I attended a friend’s night market event, everything changed. I found my people—enthusiasts who shared my passion for both cars and anime! They loved my work, supported my mission, and proved that these two worlds belonged together.
The Inspiration Behind BeMySecret
Before anime culture became widely accepted, many of us kept our love for it a secret—we were the secret otakus. Now, the kids and teens who once hid their passion for anime have grown up, and their values are shaping today's culture!
Our Mission
At BeMySecret, we are as passionate about cars and anime as we are about our products. We obsess over the details in our designs, taking our time to perfect each release. We don’t rush collections—we ensure every drop is something special.
More than just a brand, we take great pride in the community we've built—a welcoming space where car enthusiasts and cosplayers can connect, learn from each other, and celebrate their shared interests. Every product we create is a fusion of these two worlds, infused with our signature twist.
Our Journey
Today, we host our own events across the U.S., searching for fellow enthusiasts. We've traveled to Las Vegas, NV – Loveland, CO – Albuquerque, NM – Scottsdale, AZ – Los Angeles, CA, and beyond. And this is just the beginning!
So, to all the anime-loving gearheads and car-loving otakus out there—be true to yourself, embrace your passions, and let’s make this culture our own!